| |||||||||
| |||||||||
|
|  | 
There are lots of reasons why you should at least consider having a website, and a few of them are set out below to spark ideas for you. Mostly they provide a more cost-effective way of communicating, and widen your horizons to a global community. 
To Use EmailMost people get online to be able to send & receive email. With email you can send an electronic note or letter to someone at 9.00am and get a reply by 9.30am the same day.Sending an email takes only a few seconds. You can send the same email document to say, 100 customers, for less than the cost of one ordinary postal letter. The cost is no different if you want to send an email document to Australia, America, Amsterdam or Accrington. It costs next to nothing, you only pay for your internet connection charges. Not only that, but you can send software programmes, sound & video files, photographs and even movies with the email at the same speed. To Generate AwarenessThe next most important reason is probably that a website of your own will promote your organisation 24 hours every day, seven days each week, and to the whole world. Nothing else offers this flexibility.If your business relies on the acquisition or distribution of information, you can't afford not to be online. Your customers can have a current parts list or delivery schedule or price list for your goods or services at any time, just by looking up the relevant page on your website. Just imagine, one price list alteration and the whole world can see it, instantly. No reprinting and distribution of expensive catalogues. To Do Business OnlineDirect sales over the web are possible via credit card purchases. In the service sector, travel agents, insurance, financial advice, solicitors, consultants, engineers, travel and holiday agencies, recruitment and training, and brokerage and agency work of all kinds, are the front runners in web sales.To Improve CommunicationSome of the larger businesses use a website to keep employees such as sales representatives around the country, or even around the world in touch with head office.As teleworking grows, this is likely to become increasingly important. To Receive InformationReceive information directly from your customers online. Feedback forms, messages boards and forums can all be added to your site to keep your customer coming back.To Improve Competitive AdvantageOne of the reasons that small businesses go online is that a well designed website for even a one man business can have just the same presence on the web as a multi-national corporation.Communication, marketing and printing costs are lower too, as is the cost of using full colour. Larger businesses see it as a way to reinforce not only their brand (which is becoming increasingly important), but also as a way to reinforce an image of leadership and potential. All businesses see it as the key to keeping ahead of the competition. There are other reasons, too numerous to go into here. Don't think the web is not for you, it is the future. It will change society, it will change our entertainment, and the way we do business. It is also reshaping our town centres as financial organisations, brokers, agencies and other businesses first merge, abandoning their overhead-laden town centre shops, and opting for access to a bigger market with lower overheads direct and live on-line. next > History Of The Web |
| HOME | WHY THE WEB | GETTING STARTED | SUPPORT | CONTACT | JOIN US | FULL WEBSITE SCRIPTS | Copyright © 2012 - MyWebButler.com |